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  • Looking for promotional products? Stop in the store and take look.

  • Have your file sent to us online before you've even had the chance to finish your coffee.

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  • Looking for promotional products? Stop in the store and take look.

  • Have your file sent to us online before you've even had the chance to finish your coffee.

  • Don't lose sleep over your project. Get an accurate quote and rest easy.

  • Welcome back! Have a seat and reorder in a breeze.

We are a premier, one-stop custom printshop that proudly serves the local area.

From banners and business cards to posters and postcards, our offset and digital printing experts are ready to turn your project into a thing of beauty.

  • Annual reports are a direct reflection of your company. Be sure yours say "professional" and "trustworthy." We'll deliver exactly what your business needs to make the right impression at the right time.

  • A big area calls for a big statement. And that's exactly what we deliver with every banner we print.

  • With professional design and printing, our brochures are sure to sell. From the big idea to the small details, our team has years of experience to get the job done.

  • Your business card is a direct reflection of your company. Don't settle for plain paper and dull designs when we can create cards that will leave a lasting impression.

  • When it's time for the big event, put your brand on center stage. Team up with us to create your trade show display, and make every second count.

  • Make ordering supplies and marketing materials a piece of cake with a designated area on our website that lets you see past projects and reorder with just a click or two. We're all about making life easier.

  • Don't go postal trying to figure out mailing regulations by yourself. We'll handle the mailing process for you, come rain or come shine. (Though we prefer shine.)

Your brainchild is our inspiration.

Let us combine our printing and marketing expertise with the service necessary to take your project from concept to completion. Business cards to brochures, catalogs to calendars, we'll deliver what you need, on time.

Our Printing Company in Burlingame, CA

Colorprint has provided high-quality printing and mailing services for more than 25 years. Our customers receive personalized customer care every step of the way. They also know they are hiring a local company who is completely invested in the local community.

Learn More About the Colorprint Difference

We believe people want to be helped by friendly experts. That’s what you experience with Colorprint. From the initial concept to final delivery and all the details in between, you’ll receive the support and advice that your project requires. We start early, answer the phone, and have a team of highly experienced print professionals. A little old fashioned, but it works for us.

Beyond customer care, we pride ourselves on supporting the local community. This includes donating 25% of our profits to local charities that work with community members in need. Over $150,000 in donations over the past few years.

Choose From A Variety Of Printing Options

Our services include full-color offset printing and fast turn, on-demand digital printing. We also offer mailing services, direct email, and design for projects large and small. In Burlingame and beyond, we enjoy a tremendous reputation built job by job over the past 25 years.

When you choose Colorprint, you'll have a valued partner throughout your project—a partner who answers the phone when you call, helps your job come in on time, on budget, and is committed to making a real difference in the community we serve.

Submit your project information today for a free quote.

January 26, 2026

Outsourcing v. Insourcing Your Business Blog

So, you have a website, analytics and maybe even some social media channels. You finally feel like you’re starting to get the hang of this “marketing” thing, and really learning how to grow your team and customers. But then, you heard about blogging. Almost all businesses, organizations and professional individuals should have a consistently maintained blog on their website.

According to Hubspot, 53% of marketers say blog content creation is their top inbound marketing priority. In 205 alone, companies that published 16 or more blog posts per month got almost 3.5 times more traffic than companies that published less than four monthly posts. Clearly, blogging has a major impact on inbound marketing efforts. The more consistent, relative and current a blog is on a website, the better the traffic will be and more overall growth for the business. But still, the greatest question remains: who should actually write blog posts?

When it comes to blogging, there are two main options: insourcing or outsourcing your blog. Insourcing refers to having current employees or leaders within the organization take on the responsibility of blogging. On the other hand, outsourcing means—you guessed it—hiring an outside party to handle it. Both insourcing and outsourcing a business blog have their advantages in business, so today we’re going to take a deeper look and see which is the better fit.

Insourcing

One extremely helpful way in managing your website’s writing is through insourcing writing. When internal leaders or team members—or you—manage the blog, you can feel confident they have the necessary knowledge base of the product or service, as well as a solid background mindset for the brand you want to promote. It can also be easier to communicate about then blog when it’s managed in-house. For example, through meetings in person.

However, there are two great disadvantages when trying to manage your blog in-house: (1) blogs require a lot of work; (2) designating this work to employees who are already busy can be difficult. Consistent topic generation, blog writing, posting and sharing creates extra responsibility for team members who already have very busy schedules. Furthermore, assessing who has the best knowledge, time and competent writing skills within a business can be a challenge, and create further frustration or tension later on.

Outsourcing

On the other hand, outsourcing your blog efforts to a freelancer or marketing company can be a great alternative. Outsourcing guarantees working with professionals in the marketing fields, who know when, what and how to consistently keep your blog updated with engaging content. Most importantly, outsourcing your blog responsibilities have an exceptional ROI. Not only do you free up time within your own organization, but by bringing in professionals at a respectful price, you can be guaranteed to grow blog viewers, website visitors and business overall.

So, the biggest question is: does a business have the financial, time and marketing resources to insource a website blog? If not, then it may be best to outsource the work. While insourcing allows you full control of all content, outsourcing produces the same great content but without the added responsibility. Evaluate your current blogging needs to see if insourcing or outsourcing your blog is best for you, and continue to grow your business.

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