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  • Looking for promotional products? Stop in the store and take look.

  • Have your file sent to us online before you've even had the chance to finish your coffee.

  • Don't lose sleep over your project. Get an accurate quote and rest easy.

  • Welcome back! Have a seat and reorder in a breeze.

Open 7:00a - 5:00p

Phone 650-697-7611
Fax 650-697-3437

  • Looking for promotional products? Stop in the store and take look.

  • Have your file sent to us online before you've even had the chance to finish your coffee.

  • Don't lose sleep over your project. Get an accurate quote and rest easy.

  • Welcome back! Have a seat and reorder in a breeze.

We are a premier, one-stop custom printshop that proudly serves the local area.

From banners and business cards to posters and postcards, our offset and digital printing experts are ready to turn your project into a thing of beauty.

  • Annual reports are a direct reflection of your company. Be sure yours say "professional" and "trustworthy." We'll deliver exactly what your business needs to make the right impression at the right time.

  • A big area calls for a big statement. And that's exactly what we deliver with every banner we print.

  • With professional design and printing, our brochures are sure to sell. From the big idea to the small details, our team has years of experience to get the job done.

  • Your business card is a direct reflection of your company. Don't settle for plain paper and dull designs when we can create cards that will leave a lasting impression.

  • When it's time for the big event, put your brand on center stage. Team up with us to create your trade show display, and make every second count.

  • Make ordering supplies and marketing materials a piece of cake with a designated area on our website that lets you see past projects and reorder with just a click or two. We're all about making life easier.

  • Don't go postal trying to figure out mailing regulations by yourself. We'll handle the mailing process for you, come rain or come shine. (Though we prefer shine.)

Your brainchild is our inspiration.

Let us combine our printing and marketing expertise with the service necessary to take your project from concept to completion. Business cards to brochures, catalogs to calendars, we'll deliver what you need, on time.

Our Printing Company in Burlingame, CA

Colorprint has provided high-quality printing and mailing services for more than 25 years. Our customers receive personalized customer care every step of the way. They also know they are hiring a local company who is completely invested in the local community.

Learn More About the Colorprint Difference

We believe people want to be helped by friendly experts. That’s what you experience with Colorprint. From the initial concept to final delivery and all the details in between, you’ll receive the support and advice that your project requires. We start early, answer the phone, and have a team of highly experienced print professionals. A little old fashioned, but it works for us.

Beyond customer care, we pride ourselves on supporting the local community. This includes donating 25% of our profits to local charities that work with community members in need. Over $150,000 in donations over the past few years.

Choose From A Variety Of Printing Options

Our services include full-color offset printing and fast turn, on-demand digital printing. We also offer mailing services, direct email, and design for projects large and small. In Burlingame and beyond, we enjoy a tremendous reputation built job by job over the past 25 years.

When you choose Colorprint, you'll have a valued partner throughout your project—a partner who answers the phone when you call, helps your job come in on time, on budget, and is committed to making a real difference in the community we serve.

Submit your project information today for a free quote.

July 12, 2021

Using Content Creation to Gain Customers for Your Business

You’ve heard that content is King (or Queen!), but how did content get such a high distinction? Content marketing has the power to captivate your audience, turn skeptics into believers and even establish lifelong relationships. After all, words are a powerful tool. It’s time to put those words to use and use them to help your business succeed. Check out these ways you can harness the power of content to catapult your marketing efforts. 

 

Establish Expertise

When somebody goes searching online for answers, you want to be the place they land. Think about the industry you serve and the types of questions your customers may be asking. Then, develop the answers to those questions in the form of content. Once you establish trust with your audience, they will be more likely to trust your products and services in the future. 

In addition, make sure to utilize Search Engine Optimization, or SEO. This is a fancy way of saying you’re doing everything you can to optimize your content to show up in the right searches and at the top of the results. There are both paid and organic ways you can optimize for SEO, so make sure to take advantage of what makes sense for your business. When necessary, contact outside experts to help you get started.

 

Flex Your Creative Muscles

Content is a great way to flex your creativity and show your wit to potential customers. It’s time to get creative! Host a brainstorming session where no idea is a bad idea. Seriously, NO idea is bad. Sometimes a silly thought can spark an idea for something that might not have come to light if you hadn’t said it out loud. Encourage this type of environment with your team and involve people who may fit into the demographic you’re trying to attract. 

Content creation and marketing can come in various forms, from blog posts to social media to direct mailers. Develop the same overarching message for each, but adapt to the type of medium you’re using to carry out your messaging. For direct mail, keep it short and sweet. Entice your audience using your messaging to go check out more details on a landing page. For your blog post, feel free to go into more detail and use a longer word count. Social media should also be short, sweet and to the point. 

 

Gain Followers

Studies have shown that it takes 7 to 11 times seeing your content, brand or messaging before a person will remember the message or convert into becoming a customer. Thinking you’ll be able to put content out and convert on the first try is a far-fetched dream. Consistency is key. By continuing to post regularly, you’ll develop a steady follower base. Over time, needs change and some of your followers may have a new need for your business, creating new customers that have been followers for a long time!

 

How will you use content to elevate your marketing efforts? The sky's the limit. Good content can take your marketing efforts to the next level by developing a loyal follower base and in turn, customers who trust your brand.

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